These are slides from Mel Montano’s talks about PC and mobile cross-platform game launches at Casual Connect Berlin and White Night Prague 2017. She uses her experience in publishing and cross-platform games via Humble Bundle to provide real-world actionable items to help in pursuing a secondary (or tertiary or more) launch on a very different platform. Going cross-platform increases your potential audience, pleases your current userbase, and can grow your lifetime revenue. The leap from mobile