Maximizing Monetization — Casual Connect SF 2013

This morning Emily Greer (our COO) gave a presentation at Casual Connect San Francisco diving deep both into the economics that drive virtual goods purchases in games and advice on how to get monetization right. The talk builds on previous talks with new data, case studies, and analysis. Check it out below:

Maximizing Monetization - Casual Connect SF 2013 from emily_greer