Overview

Each graph represents a different part of your game’s performance. The most useful insights come from comparing them together, not viewing them in isolation.

You access the Game Dashboard by going to the Developer Portal and tapping on one of your published games. The performance metrics are the data that take up most of the page.  

If you get a "Failed to load data" message, try again in a short while, the data may be refreshing.

Important:

• Revenue numbers are estimates, not final payout
• Final numbers may differ after reconciliation (see these articles for more details How and when are developers paid? and Refund Reasons)

Top Summary Metrics

Insights:

• Flat growth → discovery problem
• Sudden spikes → figure out what these might be caused by. Examples include featuring on Kongregate main page, or update posts to your players

Insights:

• The last ~60 day contribution to this total may alter - see 'Important' note at the top of this page

Insights:

• 4★ – 5★ → strong player approval
• 3★ or below → players consider the game low quality
• Low or declining ratings suggest you need to make improvements to your game
  • See your game reviews, check bug reports for the most obvious sources of player dissatisfaction
  • Consider posting updates (from your game page) to keep players informed about new updates or known issues you're addressing

Insights:

• Heavy 4★ – 5★ → strong player approval
• Heavy 1★ – 2★ → major issues (UX, bugs, expectations mismatch)

Monetization Graphs

Daily Kreds Revenue (USD – Estimate)
Definition: Estimated revenue generated per day from Kreds transactions. How to read it: Track monetization changes after updates Identify high-performing days or events Note the graph is interactive - move your mouse over to highlight more detail

Insights:

• This revenue is based on in-game purchases
  • May fluctuate due to:
    • Player spending behavior
    • Promotions or updates
• The last ~60 day contribution may alter - see 'Important' note at the top of this page
• You only see data here if your game uses Kongregate's Virtual Goods API

Average Revenue per Daily Active User (ARPDAU)
Definition: Estimated daily revenue divided by Daily Active Users. Why it matters: Measures monetization efficiency, not just volume Note the graph is interactive - move your mouse over to highlight more detail

Insights:

• High ARPDAU → strong monetization
• Low ARPDAU → players are not spending
• If DAU rises but ARPDAU drops → new users aren’t converting

Engagement Graphs

Insights:

• Consistent growth → healthy game
• Sharp drops → retention or technical issues

Insights:

• Only includes registered users (i.e. have a Kongregate account)
• Does NOT include guest players
• If your New User count is low, or zero:
  • Most players are unregistered
  • Low discovery of your game (consider adding more tags to your game, changing screenshots or game description)
  • Tracking depends on account creation timing

Retention

Retention

Definition: Number of new players that played the game on a given day (a "cohort") who are still playing the game after a specific period of time (e.g., 1 day after install, 7 days, 30 days etc.), expressed as a percentage. It measures user engagement, "stickiness", and ability to generate long-term revenue, acting as a crucial metric for evaluating app health and return on investment. Note the graph is interactive - move your mouse over to highlight more detail

x - last 30 days, left → right y - % of cohort returning Blue - D1: % cohort returning after 1 day Green - D7: % cohort returning after 7 days Purple - D30: % cohort returning after 30 days

Insights:

• Expect retention rates to drop after Day 1, then gradually taper down

• Strong retention:

  • D1 > 30% → good onboarding

  • D7 > 10–15% → solid engagement

• Weak retention:

  • Low D1 → players don’t come back
• High abandonment suggests poor first-time user experience (FTUE), limiting revenue
• If retention stabilizes (e.g., around Day 30), it indicates a loyal and engaged user base
• A high retention rate with low revenue suggests the app is engaging but not well-monetized (need for IAP features), while low retention with high revenue might suggest a "pay-to-win" model that burns through users
• Retention is calculated only for New Users (registered Kongregate players)

  • This means it may not reflect your full player base as guest player behavior is excluded

Ratings Over Time

Daily Ratings
Definition: The number of ratings submitted by players for your game each day, broken down by star value. How to use it: Detect reaction to updates Identify when sentiment shifts	x - last 30 days, left → right y - number of reviews Colors - star ratings

Insights:

• Sudden spike in 1★ → bug or bad update
• Increase in 4★–5★ → successful change
• No ratings → low engagement or visibility

Support 

PAYMENT | How and when are developers paid?

PAYMENT | Refund Reasons

Kongregate's Virtual Goods API

Quick Reference Guide - Where To Find What You're Looking For

HELP | I have questions! 

Developer Guidance Disclaimer