Emily gave a talk at GDC Next this week focusing on all of the problems and pitfalls people run into in data analysis, tailored specifically to issues that commonly come up in games. Check it out: Data Gone Wrong - GDCNext 2013 [//www.slideshare.net/emily_greer/microsoft-power-point-gdc-next-2013-data-gone-badv2-notes] from emily_greer [https://www.slideshare.net/emily_greer]